AI & Society

This is the right energy. Not intimidated. Not impressed. Just thinking carefully, which, it turns out, is the most powerful thing you can do with AI. Let me be honest with you before this post even gets going. Every week I get emails, comments, and messages from people in this community asking some version of the same question: "Michael, should I be using AI? Is it as amazing as everyone keeps saying?" And every week I give the same answer. It depends entirely on who's doing

One hand spent a lifetime developing something real. The other generated 75,000 imitations overnight. Only one of them moved you. A few weeks ago, Deezer, one of the major music streaming platforms, published a report. Buried in it was a number I haven't been able to stop thinking about. 44% of all new music being uploaded to their platform is AI-generated. Not 4%. Not some niche corner of the internet where tech people run experiments. Forty-four percent of all new music on